MarketRank · Shopify app

The Shopify SEO app
that checks your AI visibility too.

MarketRank shows you in 60 seconds what your Shopify store is missing for search engines and AI assistants, fixes it in your store after your approval — and then measures whether ChatGPT, Gemini and Perplexity recommend you.

Free plan · unlimited audits · billed through Shopify · data in the EU

MarketRank Shopify SEO app: store audit with audit score 78 of 100, findings for meta description, product copy, product markup, sitemap and agents.md, next to an AI visibility score of 62 with history for Gemini, OpenAI and Perplexity (sample values)

What does the MarketRank Shopify SEO app do?

MarketRank is a Shopify SEO app that audits a store deterministically against SEO and GEO rules, proposes fixes for meta text and product descriptions, and writes them to the store only after the merchant approves. It then measures whether ChatGPT, Gemini and Perplexity recommend the store — every answer stored as timestamped evidence.

Audit → fix → measure. The score is measured, never estimated.

26+
audit rules, measured deterministically
3
AI engines: Gemini, OpenAI, Perplexity
0
writes to your store without approval

The problem

Is Shopify good for SEO? Yes — up to the gaps AI assistants notice.

Shopify ships solid SEO foundations: sitemap, canonicals, clean URLs, a field for meta title and description. What is missing is any check that those fields are actually filled across your catalog — and everything Shopify does not measure: copy length, duplicates, structured data, agents.md.

A growing share of product searches no longer starts on Google but in ChatGPT, Gemini or Perplexity: "Which aroma diffuser is quiet enough for a nursery?" The answer names three stores. Whether yours is among them depends on things you cannot see in the Shopify admin.

Most SEO apps handle the basics — meta tags, alt text, sitemaps. Visibility trackers show you a chart, but nothing you could change in your store. MarketRank closes the loop: audit, fix, measure — every figure with evidence.

  • Meta titles are missing or too long, product copy is a manufacturer paste — you know it, but not for which 140 products.
  • No structured markup for products, organisation or FAQ — AI crawlers read your store like a wall of text.
  • You have no idea whether an AI ever recommends your store — or names your competitor first.
  • Every tool shows a different number, none explains where it comes from.

MarketRank in numbers

Audit rules, thresholds and operating facts of the MarketRank Shopify SEO app
Rules in the store audit 26+ deterministic, no AI call
Audit score 0–100 weighted share of rules passed, with history
Meta title (rule) 50–60 characters
Meta description (rule) 120–155 characters
Product copy (rule) 120–220 words after HTML cleanup
AI engines for visibility runs 3 Gemini, OpenAI, Perplexity
Raw AI responses kept 90 days scores remain
Processing region EU database in Frankfurt, AI calls in EU regions

Quelle: MarketRank app rule set, as of September 2026

Three building blocks

Shopify SEO audit. Fixes. AI visibility check.

MarketRank is not a chart and not a checklist but a closed loop: the audit finds the gap, the suggestion closes it after your approval, the next measurement shows the effect.

Block 1

Shopify SEO checker: score 0–100, every point measured

MarketRank reads products, collections, pages and blog through the Shopify API and fetches your storefront homepage, a product and a collection page, robots.txt, sitemap.xml and agents.md. The result is a weighted score with history — without a single AI call.

  • Meta title and description: present, length 50–60 and 120–155 characters
  • Product copy: word count after HTML cleanup, duplicates, missing alt text
  • Homepage, product, collection: H1, canonical, Organization, Product, FAQ and Breadcrumb markup
  • Technical: robots.txt blocks, sitemap reachable, agents.md customised or default
  • Every finding with a number, an example link and the reasoning — in English and German

Overview · Store audit

78 Audit score +19 since last run
  • Meta description missing 12 of 214 products
  • Product copy under 120 words 37 products
  • Product markup on product page found
  • Sitemap reachable 1,204 entries
  • agents.md customised Shopify default

Sample values. Every finding links to the affected products.

Block 2

Fix suggestions with approval

For every finding MarketRank generates a suggestion: meta title, meta description, product and collection copy, FAQ with structured data. The text is built from the facts of your product — never invented — in the language of your store. You see before and after and decide.

  • Apply writes to the product or collection via the Shopify API — only after your click
  • Bulk selection: review 50 meta descriptions, approve, done
  • FAQ block as a theme app extension, with FAQPage markup for Google and AI
  • robots.txt and agents.md template to paste, with instructions
  • Every suggestion is checked against length and format rules before it is shown

Suggestions · Meta description

Before

(empty)

After · 142 characters

Nova 300 ml ultrasonic aroma diffuser: whisper-quiet under 25 dB, 10-hour runtime, wood finish. Made for bedrooms and nurseries. Ships from Germany.

Nothing is written until you click. Sample text.

Block 3

AI visibility checker for Shopify — with evidence

From your catalog MarketRank generates 10–25 buyer questions the way someone asks who does not know you. On a schedule they go to Gemini, OpenAI and Perplexity. MarketRank detects mention, rank and citation and stores every answer as evidence with timestamp and sources.

  • Visibility score with history, per question and per engine
  • Competitors are derived from the answers, not guessed — ranked against you
  • Prompt detail: the stored answer, highlighted mentions, sources, rank of each competitor
  • Monthly, weekly or daily — depending on plan, with a hard cost cap
  • Labelled honestly as "model API response", not as "what ChatGPT shows the customer"

Prompt detail · Evidence

"Which ultrasonic aroma diffuser is quiet enough for a bedroom?"

  • Gemini · Rank 2 Mentioned · 1 citation to your store
  • OpenAI · Rank 1 Mentioned · 2 citations
  • Perplexity · — Not mentioned · competitor X ranked first

Model API response from 2026-09-03, 06:14 · sources stored · sample values

Features

All Shopify SEO tools in one app.

Six screens inside the Shopify admin, Polaris design, English and German.

Overview

Audit score and visibility score, each with history and delta to the last run. The three biggest levers visible at once, "Run audit" with one click.

Audit

All findings sorted by points lost, filter by area (products, collections, pages & blog, technical), examples with links, reasoning per rule.

Approval required

Suggestions

Before/after per product, bulk selection, "Apply" writes to the store, "Copy" for pages, articles and theme templates.

AI visibility

Question list with score and trend, competitor ranking, schedule. Add, pause or regenerate questions from your catalog.

Evidence

Prompt detail

The evidence screen: the stored answer per engine, highlighted mentions, sources and the rank of every competitor.

Settings

Brand and aliases, manage competitors, language, storefront password for protected stores, plan and cost overview.

FAQ theme extension

Generated FAQs land as an app block in your theme — with FAQPage markup, without touching theme code.

Cost cap

Every AI call is checked beforehand against a cent budget per store and month. No surprise on the invoice — the plan is the cap.

Privacy built in

No customer data, no order data. Processing in the EU, raw responses expire after 90 days, full deletion on uninstall.

How it works

How SEO on Shopify works with MarketRank.

01

Install

From the Shopify App Store, one click, no sign-up. The app reads products, collections, pages and blog.

02

Read the audit

In under a minute your score is ready with every finding — each with a number, an example and the reasoning.

03

Approve suggestions

Per finding "Generate suggestions", review before/after, apply individually or in bulk.

04

Measure visibility

Buyer questions from your catalog, scheduled runs, competitor ranking — and the answer as evidence.

Shopify SEO app pricing

The audit is free. Measurement grows with you.

Every plan includes the full audit without limit. Plans differ in suggestions, buyer questions, engines and how often visibility runs happen. Billed through Shopify, cancel any time.

Free

$0 forever

See where you stand.

  • Full audit, as often as you like
  • Score with history
  • 20 suggestions per month
  • 5 buyer questions · 1 engine · monthly
  • Prompt detail with evidence
Install free

Starter

$19 per month

Clean up the catalog.

  • Everything in Free
  • 300 suggestions per month
  • 15 buyer questions · 2 engines · weekly
  • Competitor ranking
  • FAQ theme extension
Choose Starter

Pro

$99 per month

Measure daily, react immediately.

  • Everything in Growth
  • Unlimited suggestions
  • 25 buyer questions · 3 engines · daily
  • Up to 3 stores in one account
  • Priority support
Choose Pro

Plans compared

FreeStarterGrowthPro
Store audit (26+ rules, score, history) Unlimited Unlimited Unlimited Unlimited
Fix suggestions per month 20 300 1,500 Unlimited
Buyer questions 5 15 25 25
AI engines 1 2 3 3
Run frequency Monthly Weekly Weekly Daily
Competitor ranking — ✓ ✓ ✓
FAQ theme extension — ✓ ✓ ✓
Own questions and competitors — — ✓ ✓
Stores per account 1 1 1 3

Prices in US dollars as customary in the Shopify App Store, plus VAT where applicable. Billing and cancellation run through your Shopify account.

Who it is for

Built for merchants who want to count instead of hope.

MarketRank is for every Shopify store — from the first product to a catalog of a thousand items.

Small store owners

No SEO agency, no time for checklists. The audit tells you the three things that matter most, the suggestions handle them after your click.

Growing brands

Hundreds of products, several collections, a blog. You need bulk selection, history and an answer to "does AI recommend us?" — every week.

Agencies and freelancers

You manage several stores and must prove impact. The prompt detail screen is the evidence you show the client, and the score is its history.

German-speaking merchants

Interface, findings and generated copy in German — most SEO apps in the store are English only.

FAQ

What merchants want to know before installing.

Is Shopify good for SEO?

Yes, the technical base is good: Shopify generates sitemap and canonicals automatically, serves clean URLs and fast pages, and since 2026 also agents.md for AI crawlers. The gaps are in the catalog: meta titles and descriptions are often empty, product copy is pasted from manufacturers, structured data depends on the theme. MarketRank checks exactly these gaps and proposes fixes.

Does Shopify have good SEO out of the box?

Partly. Shopify offers fields for meta title, meta description, URL handle and alt text, plus sitemap, robots.txt and canonicals. It does not check whether those fields are filled, how long the text is, or whether products share duplicate descriptions. MarketRank measures exactly that across the whole catalog and returns a score with history.

How is MarketRank different from other Shopify SEO apps?

Three things: the score is measured, not estimated — every point traces back to a rule and a specific product. Nothing is written to the store without your approval, never automatically. And AI visibility is documented with stored answers instead of a chart without a source. On top of that, the interface and the generated copy are available in German as well as English.

What is an AI visibility score?

An AI visibility score summarises how often and how prominently AI assistants name a store in answers to buyer questions. MarketRank calculates it from three measured values per answer: mention, rank among the providers named, and citation as a source. The score is shown per question, per engine and over time, and every underlying answer can be opened as evidence.

Do Shopify tags help SEO?

Not directly. Product tags organise your catalog and power filters, but Google does not treat them as ranking signals, and tag pages under /collections/all/tag are thin, near-duplicate pages. What helps is the product page itself: title, meta description, unique copy and alt text. MarketRank measures those per product and leaves tags alone.

Is there a free AI visibility checker for Shopify?

Yes. The free plan of MarketRank runs five buyer questions against one AI engine every month and stores each answer as evidence with timestamp and sources. Paid plans add questions, engines and weekly or daily runs. There is no separate sign-up; it installs from the Shopify App Store.

How does SEO work on Shopify?

Shopify renders each product, collection and page with a title, meta description, canonical and sitemap entry, and search engines crawl those like any other site. What you control is the content of the fields and the copy on the page. MarketRank reads every product and collection through the Shopify API, checks the fields against fixed rules, and after your approval writes the corrected values back.

What is MarketRank?

MarketRank is a Shopify app by EchoDestiny for SEO and AI visibility. It audits your store deterministically against more than 25 rules (meta titles, descriptions, product copy, structured data, robots.txt, sitemap, agents.md), proposes fixes you approve with one click, and then measures whether ChatGPT, Gemini and Perplexity recommend your store — every answer stored as evidence.

How is the audit score calculated?

The score from 0 to 100 is the weighted share of rules passed. Every rule carries a fixed weight between 2 and 10, partial failures count proportionally, and rules without a measurable value do not count at all. No figure comes from an AI estimate — every point traces back to a concrete measurement in your store.

Does the app write to my store without my approval?

No. MarketRank generates suggestions and shows before and after. Nothing is written until you approve a suggestion. Before writing, the current value is read again; if the product changed in the meantime, nothing is overwritten.

What does AI visibility mean — and what is measured?

From your catalog, MarketRank generates 10 to 25 typical buyer questions without naming your brand — the way someone asks who does not know you yet. These questions are sent on a schedule to the APIs of Gemini, OpenAI and Perplexity. For each answer, mention, rank and citation are measured; together they form a visibility score with history.

Is that the same as what a customer sees in ChatGPT?

Not word for word. The answers come from the model APIs with web search, not from the consumer interface. MarketRank says so openly: every answer is stored as a "model API response" with timestamp and sources. That is a reliable, repeatable piece of evidence — not a screenshot.

Where does the text in the suggestions come from?

From the facts of your product: title, vendor, type, tags, price range and existing copy. The AI is not allowed to invent anything; every suggestion is checked against fixed rules before it is shown (meta title up to 60 characters, meta description 120 to 155 characters, product copy 120 to 220 words). A suggestion that fails the check is discarded, not displayed.

Which language does MarketRank write in?

Generated store copy is written in the primary language of your store, not in the language of your admin. The app interface is available in English and German.

Which permissions does the app need?

Only products and collections (read and write), pages and blog (read), theme files (read) and store locales (read). MarketRank reads no customer data and no order data.

Where is my data processed?

In the EU. Database and application run in Frankfurt, AI calls run in EU regions. Raw model responses are deleted after 90 days; the scores remain. On uninstall, all store data is removed.

Can MarketRank change my robots.txt or llms.txt?

Shopify has served agents.md and llms.txt itself since 2026, and robots.txt can only be adjusted through the theme template. MarketRank checks whether the files exist and are customised, provides a ready template and instructions for inserting it — it does not modify your theme files itself.

What does MarketRank cost?

The audit is free in every plan and can be run as often as you like. The free plan also includes monthly visibility runs with five questions. Starter ($19), Growth ($49) and Pro ($99 per month) increase questions, engines and frequency up to daily runs. Billing goes through Shopify, cancel any time.

How fast do I see a result?

The first audit runs right after installation and takes under a minute for a typical store. Suggestions appear in seconds per click. The first visibility run is ready within minutes, and the history grows with every scheduled run.

EchoDestiny

One provider, three products — every figure with evidence.